Privacy Policy

Last updated: March 2026

At Vivah Matrimony, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, store, and protect your data when you use our platform.

1. Information We Collect

We collect the following types of information when you register and use our service:

  • Personal Information: Name, date of birth, gender, phone number, email address
  • Profile Details: Religion, caste, education, occupation, income, family details, lifestyle preferences
  • Photos: Profile photographs uploaded by you
  • Partner Preferences: Your stated preferences for a life partner
  • Usage Data: Device information, IP address, browser type, pages visited, and interaction patterns
  • Communication Data: Messages exchanged with other members on the platform

2. How We Use Your Information

Your information is used for the following purposes:

  • Creating and maintaining your profile on the platform
  • Matching you with compatible profiles based on your preferences
  • Facilitating communication between members
  • Sending notifications about new matches, interests, and messages
  • Improving our matching algorithms and user experience
  • Verifying user identity and preventing fraud
  • Complying with legal obligations

3. Data Storage & Security

We implement industry-standard security measures to protect your data:

  • All data is encrypted in transit using TLS 1.3 and at rest using AES-256 encryption
  • Access to personal data is restricted to authorized personnel only
  • Regular security audits and penetration testing are conducted
  • Data is stored on secure servers within India, compliant with data localization requirements
  • We retain your data for as long as your account is active or as needed to provide our services

4. Information Sharing

We do not sell your personal information. We may share your data only in the following circumstances:

  • With other members: Your profile information is visible to registered members as per your privacy settings
  • Service providers: Trusted third-party vendors who help us operate the platform (payment processing, SMS services)
  • Legal requirements: When required by law, court order, or government authority
  • Safety: To protect the rights, safety, and property of our users and the public

5. Cookies & Tracking

We use cookies and similar technologies to:

  • Keep you signed in and remember your preferences
  • Understand how you use our platform to improve features
  • Measure the effectiveness of our communications
  • Provide personalized recommendations

You can manage cookie preferences through your browser settings. Disabling cookies may affect some features of our platform.

6. Your Rights

Under applicable data protection laws, you have the following rights:

  • Access: Request a copy of your personal data
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your account and personal data
  • Portability: Request your data in a machine-readable format
  • Objection: Object to processing of your data for specific purposes
  • Withdrawal: Withdraw consent for data processing at any time

7. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your data, please contact us:

Email: privacy@vivah.com

Phone: +91 1800-XXX-XXXX

Address: Vivah Matrimony Pvt. Ltd., Mumbai, Maharashtra, India